SEO Manager
GFL Industries

Job Info

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Our GFL team is expanding, and we're looking for a SEO Manager to join us in Raleigh! In this role, you'll play a vital part in driving all aspects of SEO, from content marketing and off-page link building to technical SEO. You'll collaborate closely with our content and design teams, directly supporting the Digital Marketing Director's strategic goals to optimize the organic performance of gflenv.com and our other websites, ensuring every element aligns with our company's objectives.

Why Join GFL?

GFL Environmental is the only major diversified environmental services company in North America. Our employees, collectively known as 'Team Green,' enjoy numerous benefits: career advancement opportunities, competitive benefits, job stability within an essential services company, and the chance to make a positive impact every day for our customers and communities, Green for Life!

What's in it for You:

4 medical plan options including an HSA with employer contribution & match program, dental, and vision coverage.

• 401(k) with an employer match
  
• Paid holidays & Paid time off
  
• Employee Assistance Program with free counseling services.
  
• Competitive wages including STIP & LTIP
  
• Growth opportunities
  

Career Path Potential:

Grow your career! Future Career Path Opportunities may include Senior Manager SEO, Director and more with Team Green!

A "Day in the Life" of a SEO Manager:

• Lead, implement, and manage end-to-end SEO projects that align with the strategic direction provided by the Digital Marketing Director.
  
• Create and optimize keyword-rich web pages for one of the waste industry's fastest-growing companies.
  
• Oversee all website updates to ensure optimal performance and alignment with SEO best practices.
  
• Conduct thorough keyword research to align content with our business goals.
  
• Manage off-page listings, including Google Business, Apple Maps, and Bing Places, to improve our digital visibility.
  
• Attend and actively participate in daily, weekly, and monthly meetings via Microsoft Teams or in person as needed.
  
• Build strong relationships with business leaders across departments, serving as the face of digital marketing and a strategic partner for their needs.
  

Knowledge, Skills and Abilities:

• Bachelor's degree in marketing, Information Technology, or a related field.
  
• 3-5 years of experience in Digital Marketing, with a strong focus on Technical SEO, content marketing, or link building.
  
• Excellent interpersonal, relationship-building, and communication skills.
  
• Demonstrates leadership through effective communication, mentorship, and strong analytical and collaboration skills to solve SEO challenges.
  
• Proficient with SEO tools, including Ahrefs, SEMRush, Screaming Frog, and Google Data Studio.
  
• Familiarity with digital marketing tools and content management systems is preferred with experience within enterprise-level companies is a plus.
  
• Previous experience in a managerial or team leadership role is preferred.
  
• At least 2 years of hands-on experience in Technical SEO.
  
• Technical skills include: Ahrefs, content optimization, HTML, keyword research, link building, local SEO, off-page and on-page optimization, organic search, project management, Screaming Frog, SEO audits, team building, technical SEO, and web technologies.
  

Join us and become part of "Team Green" at GFL Environmental, where your skills and dedication will be valued and rewarded. Apply now for this exciting opportunity!

#GFLTalent

We thank you for your interest. Only those selected for an interview will be contacted.

GFL is committed to equal opportunity for all, without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity, age, veteran status, disability, genetic information, or any other protected characteristic. If you are interested in applying for employment and need special assistance or an accommodation to apply for a posted position, please contact myworkdayrecruitment@gflenv.com

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